TPT September 2013

Diary of Tube Events

Quaker launches customer- focused website QUAKER Chemical has launched a new website design aimed at reflecting the company’s customer-centric approach. The new platform targets improving the user experience and elevates the most relevant content based on Quaker customer preferences, allowing for easy searching and quick access to content such as product information and case studies. The main objective behind the launch is to enable visitors from all industries to learn about all company process fluid offerings and chemical management services. “Our inspiration for the re-design of the website has been our current and potential customers,” said Eliana Holguin, global marketing manager at Quaker. “We intend to be their business partners and help them decide what products best fit their individual needs.” User-friendly webpage navigation, bold graphic elements, and portrait photography reflect the Quaker brand’s new identity. According to Michael F Barry, chairman, CEO and president of Quaker, “This new brand identity is not a radical change, but simply better communicates who the company is and tells a consistent story in all markets and segments around the globe.” Quaker Chemical Corporation is a provider of process chemicals, chemical specialities, services and technical expertise to a wide range of industries, including steel, aluminium, automotive, mining, aerospace, tube and pipe, coatings and construction materials.

2013

16-21 September EMO Hannover (Germany) International Exhibition www.emo-hannover.de 17-19 September Tube SE Asia (Thailand) International Exhibition www.tube-southeastasia.com 1-3 October TuboTech (Brazil) International Exhibition www.tubotech.online.com

12-14 November Stainless Steel World Expo (Netherlands) International Exhibition www.stainless-steel-world.net

18-21 November Fabtech (Chicago, USA) International Exhibition www.fabtechexpo.com 19-22 November TOLexpo (France) International Exhibition www.tolexpo.com

2014

11-15 March Metav (Germany) International Exhibition www.metav.com

7-11 April Tube Düsseldorf (Germany) International Exhibition www.tube.de

24-27 September Tube China 2014 (Shanghai, China) International Exhibition www.tubechina.net 28-30 October Tube India 2014 (Mumbai, India) International Exhibition www.tubeindia.com

Quaker Chemical Corp – USA Email: info@quakerchem.com Website: www.quakerchem.com

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