EuroWire January 2018

Corporate News

Europe sales support Sikora is continuing its expansion for hose and tube, wire and cable, optical fibre and plastics with continued product innovations and the expansion of its sales network. Since early in 2017, Aguinaldo Ramalho has been reinforcing the sales team at the company’s headquarters in Bremen, Germany, and has been looking after wire and cable customers from Scandinavia, Portugal and Spain. Sikora AG – Germany Website : www.sikora.net feature enhancements, customers can expect in-depth product descriptions, spec and ordering support, installation guides and warranty information. Hannay Reels – USA Website : www.hannay.com New website for Hannay HANNAY Reels has launched its all-new website at www.hannay.com. The website features a mobile responsive design with improved navigation, ensuring customers are seamlessly provided product results when searching by either industry or application. In addition to those enhancements, Hannay Reels is further supporting customers through the entire buying process with: • Reels 101 – An extensive guide to educate customers on the purpose of a hose or cable reel, types of reels and how to find the right reel for any unique specifications • Reel Selector – An interactive tool designed to filter through thousands of hose or cable reels with advanced options to find the right series and model to fit any need • Custom Shop – Specialising in hose or cable reels that are extreme in size or require customised components not found on a standard production line, the custom shop introduces the customer to the Hannay Reels process and the custom reel solution “The new Hannay Reels website was designed with the customer in mind,” said Jennifer Wing, marketing manager. “We developed a user-friendly interface with improved site navigation, informative video content and interactive tools to ensure our customers were making the most informed decision when purchasing a reel.” Beyond design and

▲ ▲ The new-look website from Hannay Reels

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January 2018

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